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The B2B Buyer Disconnect
As Vinay Says, we must be empathetic marketers and put ourselves in the shoes of our customers to market effectively to them. Couldn’t agree more.#theb2bbuzz #b2bmarketing
Founder & CEO of TrustRadius Vinay Bhagat joins us in this Q&A to share his thoughts and research on the radical disconnect between B2B buyers and the organizations that are trying to sell to them.
Read more from the source: cleverbridge
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